David E. Perryman, Ph.D. joined the Marketing and Communication team in January 2024. As Associate Vice President for Strategic Communications, David leads development and dissemination of the university’s public and internal communication, including branding, marketing and advertising; public and media relations; publications and creative services; and digital and social media strategy. He has 25 years of professional experience leading marketing and communications at corporations and universities, including EDS, the SMU Cox School of Business, Texas A&M-San Antonio and USAA. David graduated from Wesleyan University (Conn.) with a bachelor’s degree in English, earned a master’s degree in English from SMU and received his Ph.D. in Education with a concentration in organizational leadership from the University of the Incarnate Word in San Antonio.