DSNM 445: Forecasting for Design
Prerequisites: DSN 402, DSNF 350, DSNI 355 and DSNM 440; 2.5 in-major GPA
Credit Hours: (3)
Methods and procedures for forecasting products and market trends in the apparel and
interior industry. The capstone course for merchandising students.
Note(s): Students cannot receive credit for both DSNM 445 and DSNM 493.
Detailed Description of Course
The student will examine methods for researching and creating trend forecasts that
impact a product’s materials, color, style, finish, packaging, positioning, and sales.
Topics included are: trend tracking; forecasting; product positioning; market segmentation;
production timelines; logistics; and forecasting research techniques.
Understanding and the ability to appropriately apply universal design.
Detailed Description of Conduct of Course
Course content is delivered through lecture. Active learning techniques will be employed
to stimulate student learning.
Goals and Objectives of the Course
As a result of this course, students will:
1. Knowledge of techniques used in trend tracking and predictions.
2. Knowledge of how to create professional caliber forecasting reports.
3. Understanding of retail store layout and space allocations based upon merchandising
objectives
4. Comprehension of the implications of merchandising math procedures and analyses
on business success/failure.
5. Comprehension in communicating ideas in written, oral, and multi-media formats.
Assessment Measures
Exams, group projects, and a comprehensive project will be used.
Other Course Information
Review and Approval
March 2010